Jeppson's Malört & CH Distillery — The Art & Design of Kevin Deasey

Jeppson’s Anti-Hero Malört LABELS

Four limited edition illustrated labels for Jeppson’s Anti-Hero Malört Liqueur.
A collaboration between CH Distillery and Revolution Brewery, Chicago IL.

Label design artwork. (Click for full scale view!)

Jeppson’s Bourbon LABEL

In the spring of 2020 CH Distillery launched Jeppson’s Bourbon as a new product under the Jeppson’s name.
Since 1933 the name “Jeppson’s” had only represented Malört. With this design, I re-imagined the classic Jeppson’s Malört label
into a label for Bourbon; Creating something new yet familiar for Malört fans around the country.

JEPPSON’S BARREL AGED MALÖRT LABEL

Label design for Jeppson’s Barrel Aged Malört (BAM).
An annual release of limited edition Jeppson’s Malört aged in whiskey barrels.

CH Distillery’s Espresso Martini Label

Label design for CH Distillery’s ready to drink Espresso Martini.

Carton layout and design. (Single color halftone)

Jeppson’s Malört Merchandise designs

Over the past 2 years I have designed many different pieces of merchandise for Jeppson’s Malört / CH Distillery.
From hats, hoodies and t-shirts, to ornaments, ugly sweaters and baby onesies, these designs are some of my favorites!